Sales are often considered to be a numbers game. Sellers need to find as many potential buyers as possible and then work on closing as many deals as they can.
But it’s not always that simple. For salespeople to be successful, they need to learn and evolve their strategies constantly. They need to be up-to-date on the latest trends, know how to use technology to their advantage, and adapt to changing buyer behaviors.
And that’s where sales blogs come in. By reading the best sales blogs, sellers can stay ahead of the curve and learn the techniques they need to close more deals.
But with so many sales blogs out there, it can be tough to know which ones are worth reading.
We’ve compiled a list of the 20 best sales blogs that sales experts should follow in 2022.
Hubspot Blog
Type: Sales Enablement
Most suitable for: Sales reps, managers, executives, and entrepreneurs
They talk about: Sales strategies, sales enablement, and sales technology.
Why you should follow them: The HubSpot Sales Blog is a resource for both novices and experts to develop better emails and make more money. The content on the blog will help you understand how to use Sales products, as well as learn sales techniques that can be used at any stage of your career.
Gong.io Sales Blog
Type: Sales Enablement
Most suitable for: Salespeople and entrepreneurs
They talk about: Sales strategies, sales enablement, and sales technology.
You should follow them: Gong is loaded with valuable statistics, professional recommendations, and guidance for reps in the trenches and sales leaders trying to get their teams up and running. During your sales cycle, you’ll discover actionable articles that assist you in meeting your quota, closing business, and having more successful conversations.
Heinz Marketing Sales Strategy
Type: Sales Enablement
Most suitable for: Inbound sales professionals and marketers
They talk about: Sales strategies, sales enablement, and sales technology.
Why you should follow them: Find no further if you’re looking for a source of B2B sales and marketing insights. You’ll discover thought-provoking stuff on connecting with your prospects, developing your pipeline, and creating an effective content strategy, which is only the beginning.
Jill Konrath’s New Sales Tactics
Type: Sales Enablement
Most suitable for: Salespeople
They talk about: Sales strategies, sales enablement, and sales technology.
You should follow them: Jill Konrath, a specialist in sales who has written “Selling to BIG Companies” and “More Sales, Less Time,” is an expert on selling under challenging circumstances. Her writings are often personal narratives that are both engaging and relatable. Whether you’re a beginner or a seasoned pro, there’s a lot of helpful information here.
LinkedIn Sales Solutions Blog
Type: Sales Enablement
Most suitable for: Salespeople and entrepreneurs
They talk about: B2B sales, contemporary selling, sales management, and sales strategy.
You should follow them: Sales increasingly rely on social selling as a critical technique for meeting sales objectives. Keep up with the most recent social selling news and techniques on LinkedIn’s sales blog to stay current on fundamental sales practices.
Salesfolk Blog
Type: Sales Prospecting
Most suitable for: Salespeople, managers, and entrepreneurs
They talk about: Sales prospecting, sales email templates, and cold emailing.
You should follow them: If you’re looking for a comprehensive guide to modern sales prospecting, look no further than Salesfolk. You’ll find helpful articles on everything from how to write a great cold email to using data to find the right leads. Plus, they offer a library of sales email templates that you can use to get started prospecting right away.
The Sales Blog by Anthony Iannarino
Type: Sales Management
Most suitable for: Salespeople and managers
They talk about: Leadership, Prospecting, and productivity.
Why you should follow them: Anthony Iannarino is one of the most respected voices in sales, and for a good reason. He’s the author of “The Sales Blog,” “The Only Sales Guide You’ll Ever Need,” and “Eat Their Lunch: Winning Customers Away from Your Competition.” If you’re looking for actionable advice on being a better salesperson or manager, you’ll find it here.
The TAS Group’s Sales Enablement Blog
Type: Sales Enablement
Most suitable for: Salespeople and sales leaders
They talk about: B2B sales, sales enablement, and sales productivity.
Why you should follow them: The TAS Group is a leading provider of sales enablement solutions, so it’s no surprise that their blog is full of helpful articles on the topic. You’ll find everything from tips on creating an effective content strategy to ways to improve your sales productivity.
Art Sobczak’s Smart Calling Blog
Type: Sales Prospecting
Most suitable for: Salespeople
They talk about: Cold calling, sales scripts, and objection handling.
Why you should follow them: Establishing the foundations for a mutually beneficial agreement is a scientific and artistic endeavor. Learn how to generate interest, handle brush-offs and objections, and lay the foundation for a mutual partnership without resorting to manipulative, outdated, or selfish methods.
Marc Wayshak’s Sales Blog
Type: Career Development
Most suitable for: Salespeople
They talk about: Sales career advice, sales strategies, and sales productivity.
Why you should follow them: Sales expert and author of “Game Plan Selling,” Marc Wayshak, provides a wealth of practical know-how and advice. He relies on short films to convey the bulk of his guidance, making this blog ideal for individuals who enjoy watching videos rather than reading material.
Sales Benchmark Index
Type: Sales Management
Most suitable for: Sales managers
They talk about: Sales strategies, sales management, and sales productivity.
Why you should follow them: Each SBI blog entry is intended to assist you in meeting or exceeding your staff’s quota in some manner. You’ll learn new methods for selecting the most outstanding salespeople, developing a successful plan, and creating a positive yet achievement-oriented culture.
Sales for Life
Type: Sales Prospecting
Most suitable for: Salespeople
They talk about: Social selling, sales strategies, and LinkedIn.
Why you should follow them: If you’re looking to get more out of LinkedIn, Sales for Life is a great resource. You’ll find helpful articles on everything from how to use LinkedIn’s advanced search features to connect with buyers to ways to use social selling to close more deals.
Sandler Training Blog
Type: Sales Training
Most suitable for: Salespeople and entrepreneurs
They talk about: Sandler’s selling system, sales management, and sales productivity.
Why you should follow them: Individual sellers, managers, and executives are all included in the Sandler training program, which consists of a seemingly never-ending supply of advice for every sales professional. Their articles frequently include examples and sample messaging to give readers a sense of how to put the ideas they’re learning into practice.
The Make It Happen Blog
Type: Motivation
Most suitable for: Entrepreneurs and salespeople
They talk about: Sales strategies, sales productivity, and motivation.
Why you should follow them: John Barrows’ blog is filled with tales from his time as a salesperson and his current job as a sales trainer. These stories make his articles both exciting and memorable. You’ll learn how to create better presentations, address frequent objections, identify your drivers, and more, not only in terms of improving your narrative abilities.
Sales Source
Type: Sales Prospecting
Most suitable for: Salespeople
They talk about: Leadership, productivity, work culture
Why you should follow them: Geoffrey James, a writer for Inc.com’s business blog, offers a wealth of sales, marketing, and professional guidance on his blog. Sales Source is a fantastic tool for enhancing your writing skills, being more efficient, boosting your motivation levels, improving your negotiation abilities, etc.
The Ambition Blog
Type: Sales Enablement
Most suitable for: Salespeople
They talk about: Motivation, coaching, hiring, and Sales Performance Management.
Why you should follow them: Managers generally oversee the workers they manage. Sales managers that are effective motivate and encourage their staff. Salespeople who want to succeed and help and inspire their reps to reach their full potential are more likely to do well. Do you want to be part of the last group? Ambition has a blog where you may learn about hiring, motivating people, and improving your sales performance management.
SaaStr Blog
Type: Sales Enablement
Most suitable for: Salespeople
They talk about: Sales performance, scaling teams, and startups, leadership.
Why you should follow them: As a result of his enthusiasm for venture capital and his love for SaaS, Jason M. Lemkin started SaaStr as a WordPress blog on Quora, where he answered queries from other users. It’s now one of the most popular communities for beginning SaaS firms and executives. Readers can expect essays on the development of sales teams, how to raise prices, how to negotiate contracts, and various other topics.
CloserIQ Blog
Type: Sales Hiring
Most suitable for: Salespeople
They talk about: Sales jobs, candidate assessment, and career advice.
Why you should follow them: This blog is an excellent resource for sales leaders looking to improve their hiring process. The posts cover topics like how to assess candidates, where to find the best talent, and what kind of questions to ask in an interview. If you’re looking to build a top-notch sales team, this blog is for you.
Forbes
Type: Sales & Marketing
Most suitable for: Entrepreneurs and salespeople
They talk about: Sales strategies, marketing tips, and thought leadership.
Why you should follow them: Research on finance, investing, and other industry interests. Check in for daily updates and news you need to know for watercooler conversations with prospects and meeting chit-chat with your employer.
Business Insider
Type: Sales & Marketing
Most suitable for: Entrepreneurs and salespeople
They talk about: News, sales strategies, and marketing tips.
Why you should follow them: Business Insider is a fast-paced, rapidly growing site that provides readers with the latest business news. The site’s sales and marketing section are beneficial for sales professionals, as it covers a wide range of topics, from sales strategies to marketing tips.
Benefits of Reading blog content as a Salesperson:
By reading the blogs mentioned above, salespeople can improve their skills, knowledge, and strategies. The blogs provide tips on how to be a successful salesperson. In addition, the blogs offer guidance on how to improve one’s productivity, work culture, motivation, and negotiation abilities. Furthermore, the blogs offer advice on sales performance, management, scaling teams, and startups. Finally, the blogs provide salespeople with industry news, sales strategies, and marketing tips.
Thus, by reading the content of these blogs, salespeople can improve their writing skills, be more efficient, boost their motivation levels, and enhance their negotiation abilities. In addition, they can stay up-to-date with the latest news, sales strategies, and marketing tips. Ultimately, reading these blogs can help salespeople improve their overall performance, be more successful in their careers, and achieve their goals.
How can you continue following the sales blogs you’ve been reading?
1) Check for new posts regularly. Most blogs have a way for you to subscribe to receive notifications when new content is published. This way, you can ensure that you’re always up-to-date on the latest sales strategies and tips.
2) Share articles with your network. A great way to keep the conversation going is to share articles you’ve read and enjoyed with your colleagues, clients, and friends. This way, you can discuss the topics further and learn from each other.
3) Leave comments on blog posts. Engage in the discussion by leaving thoughtful comments on the articles you read. This will show the author that you’re invested in the topic, but it will also help you better understand the concepts being discussed.
4) Start your own sales blog. Why not start your own sales blog if you’re feeling incredibly motivated? This is a great way to share your knowledge with the world and build your brand. Plus, it’s a lot of fun!
5) Connect with other sales bloggers. There’s a community of sales bloggers out there, and they’re always happy to connect with fellow sales professionals. Reach out to some of your favorite bloggers and start a conversation.
Subscribe To The Most Influential Sales Blogs And Bloggers.
If you’re looking to stay ahead of the curve in sales, subscribe to some of the top sales blogs and follow the best sales bloggers. You will learn new techniques and strategies, but you’ll also be able to keep up with enterprise news and changes. We hope this post has given you a good starting point for finding the right sales blogs for you.